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Russell Buckley
Global Chairman at MMA, VP Global Alliances Admob Europe

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  • What is the impact of google's entry in the navigation business?46th WEEK

    Russell Buckley - Global Chairman at MMA, VP Global Alliances Admob Europe

    Russell BuckleyGlobal Chairman at MMA, VP Global Alliances Admob Europe

    04.11.09 at 14:18

    It’s the beginning of the end for mass market handheld specialist navigation products. Just as mobile has consumed (or is in the process of consuming) still and video cameras, alarm clocks, watches, calculators, pagers, MP3 players and web access, in the future navigation will just be a part of what your mobile phone does. Convergionism is unstoppable.